Our "Adapto-biotics Plant Technology",
(for which an innovation patent is pending) is based on the combination of plant stem cells from French rhodiola – a plant that lives in extreme conditions and adapts its defence system to the environment – with pre and probiotics, to ensure a stable and balanced skin microbiome.
Purality mimics the abilities of plants that are able to survive in some of the most hostile environments. Its aim?
To apply their extraordinary self-defence mechanisms to city skin, which is constantly under attack.